Better than the Bottom Line: How Brands can Create Real Impact

Brands looking for ways to make positive impacts, in specific communities and the world at large, often view this kind of social impact work as an added cost against their bottom line. But what if your entire organization engaged in impact work to not only foster change within consumers and communities, but also as a base to grow a brand off. Liquid I.V. is doing just that by creating real global impact through company-wide collaboration, which is leading to both the expansion of its impact program and its growth as a company. Learn how the team approaches its impact work internally and how you can apply those same tactics within your organization to make your own positive mark on the world.