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SB'19 Detroit

Innovating Together: Embedding Personal Wellbeing, Ecosystem Health and Strong Community Values in All Aspects of Product Development

Seed Phytonutrients is a recently-launched L'Oréal brand that set out to make every aspect of its skin and haircare products as sustainable as possible. This session tracks the entire process along with key partnerships that enable and empower the end product – from exemplary farming practices all the way to the first shower-friendly paper bottle, made of 100% post-consumer recycled paper with a post-consumer recycled liner.

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Catalog Number
SB19-0600074
Release Date
Jun 5, 2019
Last Updated
Sep 10, 2020
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Shane Wolf
Shane Wolf
Founder, SEED PHYTONUTRIENTS at L'Oréal USA