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Navigating the Complexity of Corporate Political Responsibility in 2024

As the political environment in the U.S. continues to be highly volatile, uncertain and challenging, brands are faced with urgent questions about whether and how to engage. This interactive workshop will present what Sustainable Brands perceives as the best available Principles for Corporate Political Responsibility. Learn how to use these non-partisan principles to weigh decisions and articulate various positions in an environment of distrust.

Publication Date
May 9, 2024
Related Tags
SB'24 Brand-Led Culture Change
Culture Changing Communications
Elizabeth Doty
Sarah Kay Wiley
University of Michigan
Check My Ads Institute