Conscious Consumerism – What Do Shoppers Want and What Can Brands Do When it Comes to Climate Justice?

Shoppers are demanding more. They know that the climate crisis is affecting both the planet and people and are demanding changes. Companies large and small realize this too. They are stepping up to the plate and making commitments that not only work to fight climate change, but better address climate justice.

How can we drive change to enable more shoppers to make ethical choices, more brands to engage in sustainable supply chains and more retailers not only delivering on current demand but driving future demand?

In this webinar, Fairtrade America, Amazon, and Lily's Sweets will discuss Amazon’s new Climate Pledge Friendly platform, which highlights products that partner with trusted third-party certifications, meet sustainability standards, and help preserve the natural world. After a short presentation, these three leaders will have an interactive discussion about the drivers of change, both present and future, and how to scale certified products through incentivizing brands, better communicating with shoppers, and using data at every step.

What you will learn

  • How growing brands like Lily’s Sweets can make a difference to people and the planet – and still be profitable.
  • Introducing Amazon’s new Climate Pledge Friendly program and commitment. Why it’s innovative, how it works and some results so far.
  • How certifications like Fairtrade promote labor rights and climate justice
Related
Catalog Number
SB21-0101194
Release Date
Jan 21, 2021
Last Updated
Mar 26, 2021
Related Tags
Fairtrade America
Fairtrade America
Amazon
Amazon
Cyrus Wadia
Cyrus Wadia
Head of Sustainable Product at Amazon
Peg Willingham
Peg Willingham
Executive Director at Fairtrade America
Jane Miller
Jane Miller
CEO at Lily's Sweets
Lily's Flowers
Lily's Flowers