Today’s global challenges—from climate change, to plastic waste and water scarcity—mean that we all need to be doing more, including finding new and meaningful ways to bring consumers along on the sustainability journey. During this webinar, Tide and Sustainable Brands will bring together commercial and non-profit partners to discuss the importance of collaboration in implementing behavior change at scale, within the context of setting and meeting ambitious and measurable brand goals.
Don’t miss this engaging discussion, moderated by Emmy Award-winning journalist Vanessa Hauc, who will be joined by Chief Sustainability Officer at Procter & Gamble, Vice President & Brand Manager at Tide, Chief Sustainability Officer at Hanes, and SVP of Private Sector Engagement at WWF.
-The role of collaboration in amplifying “good” with examples of partnerships driving change at scale
-Consumer motivators that can lead to action to address climate change
-Importance of brands taking leadership roles in setting and sharing environmental and social ambitions